San Jose, Calif. — (company press release) — Integrated Software & Devices Corporation (ISDCorp), a leader in embedded Linux, Royal Linux, and VxWorks software solutions, today announced that Art Swift has joined the company as its president and chief operating officer. He will be responsible for sales, marketing, engineering, business development and human resources and will direct the company through… its next phase of corporate growth and development. Swift brings to the position twenty years of experience in the electronics industry in management roles that span engineering, marketing, sales and general management. He has specialized in both startup and turn-around situations and has a successful track record of establishing market leadership in high-growth businesses.

“We are excited about Art Swift joining us as he has both large and small company experience, relationships with all leading suppliers of microprocessors in the industry and can make an impact, day one, in our business. Art and I have worked together in different business situations over the past two years and I know he will be able to take ISDCorp to the next level of achievement in the embedded computing market,” commented Reza Soliman-Noori, chairman and CEO.

“For the past two years, while I was at Cirrus Logic, I had the privilege of being a customer of ISDCorp — and can personally attest to the organization's high standards of quality and customer service. I found ISDCorp to have a unique set of software capabilities that help its customers to reach the market quickly. It is a pleasure to be associated with such a top-notch organization,” observed Swift.

Prior to joining the company, Swift was vice president and general manager of Cirrus Logic's Magnetic Storage Division, responsible for the award-winning 3Ci family of highly-integrated chips. Previously Swift served as vice president and general manager of Cirrus' Optical Storage Division and was also vice president and general manager of its PC Products Division. During his tenure Cirrus Logic experienced substantial business success in all three of these businesses and achieved the #1 market position in both its PC Audio and CD-RW components.

Swift brings more than twenty years of experience in the electronics industry. He was vice president of marketing for Sun Microsystems' microelectronics division, vice president of marketing and sales of semiconductor business at Digital Equipment Corporation as well as having management responsibilities with Bipolar Integrated Technology and Fairchild Semiconductor Corporation. Swift also acted as an industry consultant with a client base including several premier microprocessor suppliers.

Swift holds a Bachelor of Science in Electrical Engineering from the Pennsylvania State University and is a co-inventor and holder of three patents relating to Programmable Logic Architecture.

About ISDCorp

Integrated Software & Devices Corporation (ISDCorp) is a leading supplier of system software, intellectual property and software services for the embedded computing market, including embedded Linux applications. The company specializes in microprocessor-specific operating system ports, software device drivers and embedded system integration. Its customers and partners include AMD, ARM Ltd., Cirrus Logic, Cisco, Hewlett-Packard, Hitachi Data Systems, IBM, MIPS Technologies, Motorola, National Semiconductor, Siemens, Sony, Sun Microsystems, Toshiba and other Fortune 500 companies seeking custom development, testing and certification for their driver, software and embedded system requirements. Headquartered in San Jose, ISDCorp has brought new technologies to market since 1991.

 
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