LynuxWorks says its commercial embedded Linux distribution was selected by Xperex for use in a family of POS (point-of-sales/service) and kiosk applications. Xperex uses BlueCat Linux in a variety of systems aimed at providing targeted marketing, product recommendations, and support services in retail environments.

Integrated system at store front that displays digital ads to announce specials, allows customers in the retailer's loyalty program to identify themselves and be presented in under 10 seconds with relevant e-promotional offers based on their unique past purchase history, and receive savings automatically at checkout when items are purchased (Click to enlarge)

Xperex products slated to use BlueCat include FitLab, Quick-Service Ordering, Store-Entry Offer Dispenser, Enrollment Kiosks, Gift & Loyalty Kiosks, Digital Marketing, and Digital Marketing with Shelf-Edge Response, LynuxWorks says. Xperex says it chose BlueCat because of its advanced, secure network capabilities.

Xperex COO Lance Solomon stated, “In today's Web-savvy world, more consumers expect the same level of personalized service and convenience in a retail store as they are accustomed to online,” said Lance Solomon, President and COO of Xperex. “LynuxWorks' Blue Cat Linux operating system allows us to help retailers accomplish this by deploying an optimized comprehensive solution that is cost effective, reliable and flexible.”

LynuxWorks VP of Marketing Robert Day stated, “By offering a supported open standard Linux operating system, we were able to help Xperex rapidly deploy their software across a wide range of solutions. By continuing to support and provide latest versions of the Linux OS, we will continue to help Xperex bring new solutions to market.”

LynuxWorks began shipping a POS-specific version of BlueCat in January of 2005. “BlueCat Linux POS” has a footprint of just 8MB, or 16MB with Java. Additionally, the OS has low CPU requirements, and can support older 486- and Pentium-based hardware. It also supports PowerPC and Intel XScale processors.

 
This article was originally published on LinuxDevices.com and has been donated to the open source community by QuinStreet Inc. Please visit LinuxToday.com for up-to-date news and articles about Linux and open source.